Advertising Terms
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These Advertising Terms apply when you create or run ads on GcomFlow, including sponsored products, sponsored brands, display ads and any other ad format we offer ("GcomFlow Ads"). They add to our Terms and Conditions and Payment Terms.
1. Eligibility#
Only verified sellers in good standing can advertise. Ads may promote only products actively listed on GcomFlow, unless we agree otherwise in writing.
2. How ads work#
- You set campaigns, targeting (keywords, categories, products, countries), bids and budgets in the Ads console.
- Ad placement is decided by an auction that considers your bid, relevance and ad quality. A higher bid does not guarantee placement.
- You are charged per click, per thousand impressions, or per other event shown for the format, at no more than your maximum bid.
- Ads are labelled "Sponsored" or similar so buyers can tell them apart from organic results.
3. Prepaid credits and billing#
Ads run on prepaid credits topped up through your account. Charges are deducted as billed events occur. When your balance reaches zero, campaigns pause automatically. We may set a minimum top-up of [amount]. Credit validity and refunds follow our Payment Terms and Refund Policy.
4. Invalid activity#
We use automated and manual systems to filter invalid clicks and impressions (bots, accidental repeat clicks, competitor click fraud). Credits for confirmed invalid activity are returned to your balance. Report suspected invalid activity within [30] days of the charge; our records are final for billing.
5. Ad content rules#
Your ads, keywords and landing pages must:
- Be truthful, not misleading, and match the product listing
- Not use another party's trademark or brand without permission
- Not promote prohibited or restricted items, or make banned health, financial or environmental claims
- Comply with advertising laws in every target country, including India's Consumer Protection Act, 2019, ASCI guidelines and foreign equivalents
- Not include hateful, adult, violent or discriminatory content
We may review, reject, pause or remove any ad at any time, with or without notice, and are not obliged to explain every decision.
6. Your responsibility#
You are solely responsible for your ads, claims, targeting choices and compliance with law, and you indemnify GcomFlow against claims arising from them.
7. Reporting and data#
We provide reports on impressions, clicks, spend, sales attributed to ads and related metrics. Attribution uses our own model and look-back window of [X days] and is an estimate. You may use reports only for managing your GcomFlow business. Buyer personal data is never shared with advertisers.
8. No guarantees#
We do not guarantee any number of impressions, clicks, sales, ranking or return on ad spend.
9. Changes and suspension#
We may change ad formats, pricing models, auction rules and features. We may suspend your ad access for breach of these terms, unpaid fees or suspected fraud.
10. Contact#
Ads support: [ads@gcomflow.com].
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